Consulting and training for Web Marketing and E-commerce
I come from the vocational training sector. In 2005 I started to be interested in Web Marketing because of the need to promote the courses of the training agency I was working with at the time and of which I later became a partner.
Today I mainly deal with consultancy for search engine positioning and online advertising of websites, in particular e-commerce. I realize digital marketing projects in order to increase traffic and sales through the online communication channel.
I specialize in data analysis, SEO copywriting, on-site optimization and link building.
In my consulting activities, training is of great importance, especially for small and medium-sized companies. Making companies aware of the tools used is essential to develop effective and result-oriented Web Marketing projects.
I designed one of the first courses recognized by the Region of Tuscany for the achievement of the qualification of “Responsible for marketing and commercial strategies for online sales of products or services” – IV European qualification level.
Currently I actively collaborate with trade associations both for consultancy and for business and professional training.